Rhetoric & Technical Communication
Rhetoric & Technical Communication
Toscano, Aaron, Ph.D., Associate Professor, Dept. of English

Resources and Daily Activities

  • Conference Presentations
    • PCA/ACA Conference Presentation 2022
    • PCAS/ACAS Presentation 2021
    • SEACS 2021 Presentation
    • SEACS 2022 Presentation
    • SEACS 2023 Presentation
    • South Atlantic MLA Conference 2022
  • Dr. Toscano’s Homepage
  • ENGL 2116-014: Introduction to Technical Communication
    • February 13th: Introduction to User Design
    • February 15th: Instructions for Users
      • Making Résumés and Cover Letters More Effective
    • February 1st: Reflection on Workplace Messages
    • February 20th: The Rhetoric of Technology
    • February 22nd: Social Constructions of Technology
    • February 6th: Plain Language
    • January 11th: More Introduction to Class
    • January 18th: Audience & Purpose
    • January 23rd: Résumés and Cover Letters
      • Duty Format for Résumés
      • Peter Profit’s Cover Letter
    • January 25th: More on Résumés and Cover Letters
    • January 30th: Achieving a Readable Style
      • Euphemisms
      • Prose Practice for Next Class
      • Prose Revision Assignment
      • Revising Prose: Efficiency, Accuracy, and Good
      • Sentence Clarity
    • January 9th: Introduction to the Class
    • Major Assignments
    • March 13th: Introduction to Information Design
    • March 15th: More on Information Design
    • March 20th: Reporting Technical Information
    • March 27th: The Great I, Robot Analysis
  • ENGL 4182/5182: Information Design & Digital Publishing
    • August 21st: Introduction to the Course
      • Rhetorical Principles of Information Design
    • August 28th: Introduction to Information Design
      • Prejudice and Rhetoric
      • Robin Williams’s Principles of Design
    • Classmates Webpages (Fall 2017)
    • December 4th: Presentations
    • Major Assignments for ENGL 4182/5182 (Fall 2017)
    • November 13th: More on Color
      • Designing with Color
      • Important Images
    • November 20th: Extra-Textual Elements
    • November 27th: Presentation/Portfolio Workshop
    • November 6th: In Living Color
    • October 16th: Type Fever
      • Typography
    • October 23rd: More on Type
    • October 2nd: MIDTERM FUN!!!
    • October 30th: Working with Graphics
      • Beerknurd Calendar 2018
    • September 11th: Talking about Design without Using “Thingy”
      • Theory, theory, practice
    • September 18th: The Whole Document
    • September 25th: Page Design
  • ENGL 4183/5183: Editing with Digital Technologies
    • August 24th: Introduction to the Class
    • August 31st: Rhetoric, Words, and Composing
    • Major Assignments for ENGL 4183/5183 (Fall 2022)
      • Rhetoric of Fear
    • November 16th: Voice and Other Nebulous Writing Terms
      • Finding Dominant Rhetorical Appeals
    • November 2nd: Rhetorical Effects of Punctuation
    • November 30th: Words and Word Classes
    • November 9th: Cohesive Rhythm
    • October 12th: Choosing Adjectivals
    • October 19th: Choosing Nominals
    • October 26th: Stylistic Variations
    • October 5th: Midterm Exam
    • September 14th: Verb is the Word!
    • September 21st: Coordination and Subordination
    • September 28th: Form and Function
    • September 7th: Sentence Patterns
  • ENGL 4275: Rhetoric of Technology
    • April 13th: Authorities in Science and Technology
    • April 15th: Articles on Violence in Video Games
    • April 20th: Presentations
    • April 6th: Technology in the home
    • April 8th: Writing Discussion
    • Assignments for ENGL 4275
    • February 10th: Religion of Technology Part 3 of 3
    • February 12th: Is Love a Technology?
    • February 17th: Technology and Gender
    • February 19th: Technology and Expediency
    • February 24th: Semester Review
    • February 3rd: Religion of Technology Part 1 of 3
    • February 5th: Religion of Technology Part 2 of 3
    • January 13th: Technology and Meaning, a Humanist perspective
    • January 15th: Technology and Democracy
    • January 22nd: The Politics of Technology
    • January 27th: Discussion on Writing as Thinking
    • January 29th: Technology and Postmodernism
    • January 8th: Introduction to the Course
    • March 11th: Writing and Other Fun
    • March 16th: Neuromancer (1984) Day 1 of 2
    • March 18th: Neuromancer (1984) Day 2 of 2
    • March 23rd: Inception (2010)
    • March 25th: Writing and Reflecting Discussion
    • March 30th & April 1st: Count Zero
    • March 9th: William Gibson’s Neuromancer (1984)
  • ENGL 6166: Rhetorical Theory
    • April 12th: Knoblauch. Ch. 4 and Ch. 5
    • April 19th: Jacques Derrida’s Positions
    • April 26th:  Feminisms and Rhetorics
    • April 5th: Knoblauch. Ch. 3 and More Constitutive Rhetoric
    • February 15th: Isocrates (Part 2)
    • February 1st: Aristotle’s On Rhetoric Books 2 & 3
      • Aristotle’s On Rhetoric, Book 2
      • Aristotle’s On Rhetoric, Book 3
    • February 22nd: St. Augustine’s On Christian Doctrine [Rhetoric]
    • February 8th: Isocrates (Part 1)-2nd Half of Class
    • January 11th: Introduction to Class
    • January 18th: Plato’s Phaedrus
    • January 25th: Aristotle’s On Rhetoric Book 1
    • March 15th: Descartes, Rene, Discourse on Method
    • March 1st: Knoblauch. Ch. 1 and 2
    • March 22nd: Mary Wollstonecraft
    • March 29th: Second Wave Feminist Rhetoric
    • May 3rd: Knoblauch. Ch. 6, 7, and “Afterword”
    • Rhetorical Theory Assignments
  • ENGL/COMM/WRDS: The Rhetoric of Fear
    • February 14th: Fascism and Other Valentine’s Day Atrocities
    • February 21st: Fascism Part 2
    • February 7th: Fallacies Part 3 and American Politics Part 2
    • January 10th: Introduction to the Class
    • January 17th: Scapegoats & Conspiracies
    • January 24th: The Rhetoric of Fear and Fallacies Part 1
    • January 31st: Fallacies Part 2 and American Politics Part 1
    • Major Assignments
    • March 7th: Fascism Part 3
  • LBST 2212-124, 125, 126, & 127
    • August 21st: Introduction to Class
    • August 23rd: Humanistic Approach to Science Fiction
    • August 26th: Robots and Zombies
    • August 28th: Futurism, an Introduction
    • August 30th: R. A. Lafferty “Slow Tuesday Night” (1965)
    • December 2nd: Technological Augmentation
    • December 4th: Posthumanism
    • November 11th: Salt Fish Girl (Week 2)
    • November 13th: Salt Fish Girl (Week 2 con’t)
    • November 18th: The Hitchhiker’s Guide to the Galaxy (Part 1)
      • More Questions than Answers
    • November 1st: Games Reality Plays (part II)
    • November 20th: The Hitchhiker’s Guide to the Galaxy (Part 2)
    • November 6th: Salt Fish Girl (Week 1)
    • October 14th: More Autonomous Fun
    • October 16th: Autonomous Conclusion
    • October 21st: Sci Fi in the Domestic Sphere
    • October 23rd: Social Aphasia
    • October 25th: Dust in the Wind
    • October 28th: Gender Liminality and Roles
    • October 2nd: Mary Shelley’s Frankenstein
    • October 30th: Games Reality Plays (part I)
    • October 9th: Approaching Autonomous
      • Analyzing Prose in Autonomous
    • September 11th: The Time Machine
    • September 16th: The Alien Other
    • September 18th: Post-apocalyptic Worlds
    • September 20th: Dystopian Visions
    • September 23rd: World’s Beyond
    • September 25th: Gender Studies and Science Fiction
    • September 30th: Mary Shelley’s Frankenstein
    • September 4th: Science Fiction and Social Breakdown
      • More on Ellison
      • More on Forster
    • September 9th: The Time Machine
  • LBST 2213-110: Science, Technology, and Society
    • August 22nd: Science and Technology from a Humanistic Perspective
    • August 24th: Science and Technology, a Humanistic Approach
    • August 29th: Collins & Pinch’s The Golem (Science), Ch. 2
    • August 31st: Collins & Pinch’s The Golem (Science), Ch. 3 and 4
    • December 5th: Video Games and Violence, a more nuanced view
    • November 14th: Boulle, Pierre. Planet of the Apes. (1964) Ch. 27-end
    • November 16th: Shelley, Mary. Frankenstein. 1818. Preface-Ch. 8
    • November 21st: Shelley, Mary. Frankenstein. 1818. Ch. 9-Ch. 16
    • November 28th: Shelley, Mary. Frankenstein. Ch. 17-Ch. 24
    • November 30th: Violence in Video Games
    • November 7th: Boulle, Pierre. Planet of the Apes Ch. 1-17
    • November 9th: Boulle, Pierre. Planet of the Apes, Ch. 18-26
    • October 12th: Lies Economics Tells
    • October 17th: Brief Histories of Medicine, Salerno, and Galen
    • October 19th: Politicizing Science and Medicine
    • October 24th: COVID-19 Facial Covering Rhetoric
    • October 26th: Wells, H. G. Time Machine. Ch. 1-5
    • October 31st: Wells, H. G. The Time Machine Ch. 6-The End
    • October 3rd: Collins & Pinch’s The Golem at Large (Technology), Ch. 7 and Conclusion
    • September 12th: Collins & Pinch’s The Golem (Science), Ch. 7 and Conclusion
    • September 19th: Collins & Pinch’s The Golem at Large (Technology), Prefaces and Ch. 1
    • September 26th: Collins & Pinch’s The Golem at Large (Technology), Ch. 2
    • September 28th: Collins & Pinch’s The Golem at Large (Technology), Ch. 5 and 6
    • September 7th: Collins & Pinch’s The Golem (Science), Ch. 5 and 6
  • New Media: Gender, Culture, Technology (Spring 2021)
    • April 13th: Virtually ‘Real’ Environments
    • April 20th: Rhetoric/Composition Defines New Media
    • April 27th: Sub/Cultural Politics, Hegemony, and Agency
    • April 6th: Capitalist Realism
    • February 16: Misunderstanding the Internet
    • February 23rd: Our Public Sphere and the Media
    • February 2nd: Introduction to Cultural Studies
    • January 26th: Introduction to New Media
    • Major Assignments for New Media (Spring 2021)
    • March 16th: Identity Politics
    • March 23rd: Social Construction of Gender and Sexuality
    • March 2nd: Foundational Thinkers in Cultural Studies
    • March 30th: Hyperreality
    • March 9th: Globalization & Postmodernism
    • May 4th: Wrapping Up The Semester
      • Jodi Dean “The The Illusion of Democracy” & “Communicative Capitalism”
      • Social Construction of Sexuality
  • Science Fiction in American Culture (Summer I–2020)
    • Assignments for Science Fiction in American Culture
    • Cultural Studies and Science Fiction Films
    • June 10th: Interstellar and Exploration themes
    • June 11th: Bicentennial Man
    • June 15th: I’m Only Human…Or am I?
    • June 16th: Wall-E and Environment
    • June 17th: Wall-E (2008) and Technology
    • June 18th: Interactivity in Video Games
    • June 1st: Firefly (2002) and Myth
    • June 2nd: “Johnny Mnemonic”
    • June 3rd: “New Rose Hotel”
    • June 4th: “Burning Chrome”
    • June 8th: Conformity and Monotony
    • June 9th: Cultural Constructions of Beauty
    • May 18th: Introduction to Class
    • May 19th: American Culture, an Introduction
    • May 20th: The Matrix
    • May 21st: Gender and Science Fiction
    • May 25th: Goals for I, Robot
    • May 26th: Isaac Asimov’s I, Robot
    • May 27th: Hackers and Slackers
    • May 30th: Inception
  • Teaching Portfolio
  • Topics for Analysis
    • A Practical Editing Situation
    • American Culture, an Introduction
    • Efficiency in Writing Reviews
    • Feminism, An Introduction
    • Fordism/Taylorism
    • Frankenstein Part I
    • Frankenstein Part II
    • Futurism Introduction
    • How to Lie with Statistics
    • Isaac Asimov’s “A Cult of Ignorance”
    • Langdon Winner Summary: The Politics of Technology
    • Marxist Theory (cultural analysis)
    • Oral Presentations
    • Oratory and Argument Analysis
    • Our Public Sphere
    • Postmodernism Introduction
    • Protesting Confederate Place
    • Punctuation Refresher
    • QT, the Existential Robot
    • Religion of Technology Discussion
    • Rhetoric, an Introduction
      • Analyzing the Culture of Technical Writer Ads
      • Rhetoric of Technology
      • Visual Culture
      • Visual Perception
      • Visual Perception, Culture, and Rhetoric
      • Visual Rhetoric
      • Visuals for Technical Communication
      • World War I Propaganda
    • The Great I, Robot Discussion
      • I, Robot Short Essay Topics
    • The Rhetoric of Video Games: A Cultural Perspective
      • Civilization, an Analysis
    • The Sopranos
    • Why Science Fiction?
    • Zombies and Consumption Satire
  • Video Games & American Culture
    • April 14th: Phallocentrism
    • April 21st: Video Games and Neoliberalism
    • April 7th: Video Games and Conquest
    • Assignments for Video Games & American Culture
    • February 10th: Aesthetics and Culture
    • February 17th: Narrative and Catharsis
    • February 24th: Serious Games
    • February 3rd: More History of Video Games
    • January 13th: Introduction to the course
    • January 20th: Introduction to Video Game Studies
    • January 27th: Games & Culture
      • Marxism for Video Game Analysis
      • Postmodernism for Video Game Analysis
    • March 24th: Realism, Interpretation(s), and Meaning Making
    • March 31st: Feminist Perspectives and Politics
    • March 3rd: Risky Business?

Contact Me

Office: Fretwell 255F
Email: atoscano@uncc.edu
Science Fiction in American Culture (Summer I–2020) » May 21st: Gender and Science Fiction

May 21st: Gender and Science Fiction

Plan for the Day

  • Today’s readings
  • Do Canvas posts by tomorrow at 11:00 pm

The notes I have are to help you think about the films, TV shows, and stories we read. These are not final interpretations. Eventually, you’ll write essays about our readings (and, perhaps, readings outside the class).

Gender Studies and Absolutes

This subject is going to be difficult for many of us. We tend to live in a binary world or worlds: right and wrong, black and white, us and them, male and female…we have little patience to contemplate ambiguity, especially when it’s as “fundamental” as gender. The attributes and behaviors of men and women, our gender roles, seem to be essential to what’s masculine and feminine. If something violates our assumptions, at best, we think it odd, and, at worst, we hate it. Having absolutes is comfortable to us because we don’t like to have our worldviews predicated on shaky assumptions.

Voltaire has a nice quote to contemplate: “Doubt is not a pleasant condition, but certainty is absurd.”

Unfortunately, ambiguity, doubt, and relativity are cultural conditions. We might try to ignore that or even avoid those in favor of our concrete perspectives, which are often un-examined convictions. In a class like this one that covers how culture influences the texts we read (and their creation), no absolute should remain unquestioned.

Gender is such an absolute that many don’t want questioned: men are men; women are women…why? Before we get farther into the discussion, let’s define some words:

  • Feminism: the social and political philosophy advocating the equality of all people regardless of gender.
  • Patriarchy: male dominated society; the powerful group in a society elevates male privilege and subordinates women.
  • Sexism: attitudes, assumptions, and stereotypes directed at a particular sex/gender; especially when these are related to women.*
  • Heteronormativity: the attitude that recognizes heterosexual relationships as the societal norm and ignores other possibilities.
  • Heterosexist: the belief that the only valid form of relationship is the heterosexual union between a man and a woman.
  • Phallocentrism: power is held and wielded by those in control of the phallus, the site of male power; male superiority based on the legitimate use of the phallus.
  • Exogamy: practice of marrying outside one’s group (family, culture, “race,” species–this is a Sci Fi class. Btw, who’s seen The Shape of Water? Great film).

*There is a theory that only men can be sexist in patriarchal society because sexism is systemic–it’s part of the culture, part of the system and pervasive.

As an introduction, let’s look at a scene from ABC’s Modern Family that can have multiple readings (interpretations). On the surface, it’s a funny story and a leading character triumphs. Below the surface, it’s a trite display of gender roles and gendered value in patriarchal culture. For a brief context, Gloria feels inferior to her ex-husband’s fiancee because she’s very well educated, calm, and successful career. This threatens Gloria because she feels Manny (her son) will look up to the new stepmom more than her.  Check out Gloria meeting Javier’s fiancee. (Here’s a short article about the first part of the episode–Season 4, ep. 20).

I realize a sitcom doesn’t hold the entirety of American culture, but it is a cultural product, which makes it representative of the broader culture.

Questions–Trish, the fiancee, sees the relationship dynamic differently from Gloria.

  • What motivates Trish’s reasons for locking herself in the room?
  • This comes at the end of the show, so what does the “resolution” value in femininity?
  • Is there a comment about a woman’s proper role?

James Tiptree, Jr./Alice B. Sheldon “And I Awoke and Found Me Here on the Cold Hill’s Side” (1972)

Alice B. Sheldon was pretty ahead of her time. She was promoted to the rank of Major in Army Air Force Intelligence and worked with (most likely) spy photos (1942-1946). She was also in the CIA from 1952-1955, but left to go back to college, and in 1967, she earned a PhD in experimental psychology and studied animal behavior. Although we can’t read an author’s work as a pseudo-biography, she was a very smart person who saw the world in complicated ways. As the Anthology editors note, sexuality is a major theme of her work. She would definitely not subscribe to a binary but, rather, a spectrum of sexuality.

Clearly, humans aren’t in control. They appear to be obsessed with aliens and alien sexuality or, more accurately, the mystique of alien sexuality. Tiptree plays on the situation of eroticizing the “other.” There is a long history of Western culture having a fetish for those from other cultures. The space dock worker waiting for his wife even mentions “the Polynesians” to refer to the way a culture has been exploited and eroticized by a colonial power (pp. 522-523).

Let’s take a look at some main passages from the short story:

  • p. 518: Wristwatches on spaceships.
  • p. 519: “I had him figured out now. A xenophobe. Aliens plot to take over Earth.” {Is that what the “red-haired man” is? Didn’t he seem a bit more xenophile?}
  • p. 519: “Little Junction,” dive bar in DC.
  • p. 520: Aliens as celebrities
  • p. 522: “Man is in love and loves what vanishes…”
    • Let’s unpack this because it relates to the poem.
    • Every heard the idea that you love what you can’t have?
    • Why not love what’s easy?
  • p. 523: “Man is exogamous–all our history is one long drive to find and impregnate the stranger.”
  • p. 524: “The station employs only happily wedded couples” most likely because they need the stability of marriage to keep the humans from going bonkers over the aliens. If they stray, they could disrupt the station’s business.

Keat’s “La Belle Dame sans Merci”

I guess being an English professor means I have to explain the reference to Keats’s poem “La Belle Dame sans Merci” (“The Beautiful Lady without Pity”…google translate used to claim it was “without thank you”). Of course, full disclosure, you know I’m not really that kind of English Professor, but I’ll wear that hat for a little while and explicate the poem…to a certain extent.

  • This poem is about a young man deserted and left bereft by a mysterious and magical lover.
  • Possibly a femme fatale, who seduces men and then destroys them.

Joanna Russ’s “When it Changed” (1972)

Joanna Russ creates an all-female imagined world for us to think about gender roles. This all-female world has lived without men for centuries on the planet Whileaway. The main characters rush to meet the alien men who arrive…the women aren’t necessarily welcoming to the outsiders. As you read, consider how Russ portrays the men. The women aren’t impressed with them as macho astronauts, intrepid pioneers. Why? Didn’t we hear a couple weeks ago that women love a man in uniform?

Social Construction of Beauty/Attractiveness

Even the words above are gendered to an extent. We usually don’t identify men as “beautiful,” but we interchange “beautiful” and “attractive” for women. Some might say a landscape or poem is “beautifully” written, which could led us into a deeper discussion on the word’s usage. For now, let’s concentrate on the ways Russ portrays the Whileawayans and the Earthmen.

  • “Men! Yuki screamed….”They’ve come back! Real Earth men!” (p. 509) Yuki exclaimed, “I thought they would be good-looking!” (p. 510)
    Later, Yuki’s excitement goes away when asked if she could fall in love with a man: “With a ten-foot toad!” (p. 514)
  • Janet sizes them up: “They are bigger than we are. They are bigger and broader. Two were taller than me, and I am extremely tall, one meter eighty centimeters in my bare feet. They are obviously of our species but off, indescribably off, and as my eyes could not and still cannot quite comprehend the lines of those alien bodies, I could not, then, bring myself to touch them.” (p. 509)
  • What’s the role of violence on Whileaway?

Gender Roles and Stereotypes

This story imagines a world where the binary division between masculine and feminine is absent. Unlike stories of all-female worlds written by men, such as, Anderson’s Virgin Planet (1959), “When it Changed” envisions a world where women aren’t longing for the male other. In many stories, a male protagonist is used to save women–from a dragon, a band of savages, King Koopa, etc.–but Whileawayans need no saving because they’re doing fine. Clearly, Whileaway is on the verge of change, and Russ, writing in the early 1970s, was influenced by the effects of the sexual revolution and counter culture movements. I would be shortsighted to claim that those cultural events died by the 1980s, but there was definitely a return to more puritanical mores. The epidemic of STDs in the late 1970s and 1980s put a huge taboo on what was seen as reckless sexual behavior, and the rise of conservatism and right-wing religious clout in politics quelled much of the fervor of 1960s liberation. Then again, maybe the 1960s couldn’t sustain its revolution because it still operated under phallocentric assumptions. Heteronormativity is the dominant familial condition replicated in most cultures today.

Janet’s statement: “I doubt very much that sexual equality has been reestablished on Earth” (p. 514). Maybe Russ is commenting on the fact that men in patriarchal culture think there’s equality, but, being from a position of privilege, they can’t see inequality. This situation is referred to as “male privilege.”

What’s in a Name?

Janet tells readers at the end of the story that Whileaway used to be called For-A-While before the men were killed off by disease. What’s the significance of the names in relation to the story’s title?

  • What does it mean to whileaway your time?

Next Week

Even though Monday, 5/25, is Memorial Day, I have an I, Robot-related page up for that day and Tuesday (5/26). I hope you will have finished Isaac Asimov’s great novel I, Robot by then. I’ll have notes and a discussion post up soon.

Don’t forget to do your Canvas posts for this week; they are due tomorrow (5/22) by 11:00 pm. In fact, if you haven’t done so already, set a reminder for the rest of this Summer term that alerts you that your posts are due EVERY Friday. I prefer you to do them on Tuesdays and Thursdays, but I understand that things come up, so the deadlines are Fridays by 11:00 pm, and there are no late posts accepted.

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