Rhetoric & Technical Communication
Rhetoric & Technical Communication
Aaron A. Toscano, Ph.D., Associate Professor, Dept. of English

Resources and Daily Activities

  • Charlotte Debate
  • Conference Presentations
    • Critical Theory/MRG 2023 Presentation
    • PCA/ACA Conference Presentation 2022
    • PCAS/ACAS 2024 Presentation
    • PCAS/ACAS Presentation 2021
    • SAMLA 2024 Presentation
    • SEACS 2021 Presentation
    • SEACS 2022 Presentation
    • SEACS 2023 Presentation
    • SEACS 2024 Presentation
    • SEACS 2025 Presentation
    • SEWSA 2021 Presentation
    • South Atlantic MLA Conference 2022
  • Dr. Toscano’s Homepage
  • Engaging with American Democracy
    • August 19th: Introduction to Class
    • August 21st: The Declaration of Independence
      • Drafting the Declaration of Independence
  • ENGL 2116-014: Introduction to Technical Communication
    • April 10th: Analyzing Ethics
      • Ethical Dilemmas for Homework
      • Ethical Dilemmas to Ponder
      • Mapping Our Personal Ethics
    • April 12th: Writing Ethically
    • April 17th: Ethics Continued
    • April 19th: More on Ethics in Writing and Professional Contexts
    • April 24th: Mastering Oral Presentations
    • April 3rd: Research Fun
    • April 5th: More Research Fun
      • Epistemology and Other Fun Research Ideas
      • Research
    • February 13th: Introduction to User Design
    • February 15th: Instructions for Users
      • Making Résumés and Cover Letters More Effective
    • February 1st: Reflection on Workplace Messages
    • February 20th: The Rhetoric of Technology
    • February 22nd: Social Constructions of Technology
    • February 6th: Plain Language
    • January 11th: More Introduction to Class
    • January 18th: Audience & Purpose
    • January 23rd: Résumés and Cover Letters
      • Duty Format for Résumés
      • Peter Profit’s Cover Letter
    • January 25th: More on Résumés and Cover Letters
    • January 30th: Achieving a Readable Style
      • Euphemisms
      • Prose Practice for Next Class
      • Prose Revision Assignment
      • Revising Prose: Efficiency, Accuracy, and Good
      • Sentence Clarity
    • January 9th: Introduction to the Class
    • Major Assignments
    • March 13th: Introduction to Information Design
    • March 15th: More on Information Design
    • March 20th: Reporting Technical Information
    • March 27th: The Great I, Robot Analysis
    • May 1st: Final Portfolio Requirements
  • ENGL 4182/5182: Information Design & Digital Publishing
    • August 21st: Introduction to the Course
      • Rhetorical Principles of Information Design
    • August 28th: Introduction to Information Design
      • Prejudice and Rhetoric
      • Robin Williams’s Principles of Design
    • Classmates Webpages (Fall 2017)
    • December 4th: Presentations
    • Major Assignments for ENGL 4182/5182 (Fall 2017)
    • November 13th: More on Color
      • Designing with Color
      • Important Images
    • November 20th: Extra-Textual Elements
    • November 27th: Presentation/Portfolio Workshop
    • November 6th: In Living Color
    • October 16th: Type Fever
      • Typography
    • October 23rd: More on Type
    • October 2nd: MIDTERM FUN!!!
    • October 30th: Working with Graphics
      • Beerknurd Calendar 2018
    • September 11th: Talking about Design without Using “Thingy”
      • Theory, theory, practice
    • September 18th: The Whole Document
    • September 25th: Page Design
  • ENGL 4183/5183: Editing with Digital Technologies
    • August 23rd: Introduction to the Class
    • August 30th: Rhetoric, Words, and Composing
    • December 6th: Words and Word Classes
    • Major Assignments for ENGL 4183/5183 (Fall 2023)
    • November 15th: Cohesive Rhythm
    • November 1st: Stylistic Variations
    • November 29th: Voice and Other Nebulous Writing Terms
      • Rhetoric of Fear (prose example)
    • November 8th: Rhetorical Effects of Punctuation
    • October 11th: Choosing Adjectivals
    • October 18th: Choosing Nominals
    • October 4th: Form and Function
    • September 13th: Verb is the Word!
    • September 27th: Coordination and Subordination
      • Parallelism
    • September 6th: Sentence Patterns
  • ENGL 4275/WRDS 4011: “Rhetoric of Technology”
    • April 23rd: Presentation Discussion
    • April 2nd: Artificial Intelligence Discussion, machine (super)learning
    • April 4th: Writing and Reflecting Discussion
    • April 9th: Tom Wheeler’s The History of Our Future (Part I)
    • February 13th: Religion of Technology Part 3 of 3
    • February 15th: Is Love a Technology?
    • February 1st: Technology and Postmodernism
    • February 20th: Technology and Gender
    • February 22nd: Technology, Expediency, Racism
    • February 27th: Writing Workshop, etc.
    • February 6th: The Religion of Technology (Part 1 of 3)
    • February 8th: Religion of Technology (Part 2 of 3)
    • January 11th: Introduction to the Course
    • January 16th: Isaac Asimov’s “Cult of Ignorance”
    • January 18th: Technology and Meaning, a Humanist perspective
    • January 23rd: Technology and Democracy
    • January 25th: The Politics of Technology
    • January 30th: Discussion on Writing as Thinking
    • Major Assignments for Rhetoric of Technology
    • March 12th: Neuromancer (1984) Day 1 of 3
    • March 14th: Neuromancer (1984) Day 2 of 3
    • March 19th: Neuromancer (1984) Day 3 of 3
    • March 21st: Writing and Reflecting: Research and Synthesizing
    • March 26th: Artificial Intelligence and Risk
    • March 28th: Artificial Intelligence Book Reviews
  • ENGL 6166: Rhetorical Theory
    • April 11th: Knoblauch. Ch. 4 and Ch. 5
    • April 18th: Feminisms, Rhetorics, Herstories
    • April 25th:  Knoblauch. Ch. 6, 7, and “Afterword”
    • April 4th: Jacques Derrida’s Positions
    • February 15th: St. Augustine’s On Christian Doctrine [Rhetoric]
    • February 1st: Aristotle’s On Rhetoric, Book 2 & 3
      • Aristotle’s On Rhetoric, Book 2
      • Aristotle’s On Rhetoric, Book 3
    • February 22nd: Knoblauch. Ch. 1 and 2
    • February 29th: Descartes, Rene, Discourse on Method
    • February 8th: Isocrates
    • January 11th: Introduction to Class
    • January 18th: Plato’s Phaedrus
    • January 25th: Aristotle’s On Rhetoric, Book 1
    • March 14th: Mary Wollstonecraft’s A Vindication of the Rights of Women
    • March 21st: Feminist Rhetoric(s)
    • March 28th: Knoblauch’s Ch. 3 and More Constitutive Rhetoric
    • Rhetorical Theory Assignments
  • ENGL/COMM/WRDS: The Rhetoric of Fear
    • April 11th: McCarthyism Part 1
    • April 18th: McCarthyism Part 2
    • April 25th: The Satanic Panic
    • April 4th: Suspense/Horror/Fear in Film
    • February 14th: Fascism and Other Valentine’s Day Atrocities
    • February 21st: Fascism Part 2
    • February 7th: Fallacies Part 3 and American Politics Part 2
    • January 10th: Introduction to the Class
    • January 17th: Scapegoats & Conspiracies
    • January 24th: The Rhetoric of Fear and Fallacies Part 1
    • January 31st: Fallacies Part 2 and American Politics Part 1
    • Major Assignments
    • March 28th: Nineteen Eighty-Four
    • March 7th: Fascism Part 3
    • May 2nd: The Satanic Panic Part II
      • Rhetoric of Fear and Job Losses
  • Intercultural Communication on the Amalfi Coast
    • Pedagogical Theory for Study Abroad
  • LBST 2213-110: Science, Technology, and Society
    • August 22nd: Science and Technology from a Humanistic Perspective
    • August 24th: Science and Technology, a Humanistic Approach
    • August 29th: Collins & Pinch’s The Golem (Science), Ch. 2
    • August 31st: Collins & Pinch’s The Golem (Science), Ch. 3 and 4
    • December 5th: Video Games and Violence, a more nuanced view
    • November 14th: Boulle, Pierre. Planet of the Apes. (1964) Ch. 27-end
    • November 16th: Shelley, Mary. Frankenstein. 1818. Preface-Ch. 8
    • November 21st: Shelley, Mary. Frankenstein. 1818. Ch. 9-Ch. 16
    • November 28th: Shelley, Mary. Frankenstein. Ch. 17-Ch. 24
    • November 30th: Violence in Video Games
    • November 7th: Boulle, Pierre. Planet of the Apes Ch. 1-17
    • November 9th: Boulle, Pierre. Planet of the Apes, Ch. 18-26
    • October 12th: Lies Economics Tells
    • October 17th: Brief Histories of Medicine, Salerno, and Galen
    • October 19th: Politicizing Science and Medicine
    • October 24th: COVID-19 Facial Covering Rhetoric
    • October 26th: Wells, H. G. Time Machine. Ch. 1-5
    • October 31st: Wells, H. G. The Time Machine Ch. 6-The End
    • October 3rd: Collins & Pinch’s The Golem at Large (Technology), Ch. 7 and Conclusion
    • September 12th: Collins & Pinch’s The Golem (Science), Ch. 7 and Conclusion
    • September 19th: Collins & Pinch’s The Golem at Large (Technology), Prefaces and Ch. 1
    • September 26th: Collins & Pinch’s The Golem at Large (Technology), Ch. 2
    • September 28th: Collins & Pinch’s The Golem at Large (Technology), Ch. 5 and 6
    • September 7th: Collins & Pinch’s The Golem (Science), Ch. 5 and 6
  • New Media: Gender, Culture, Technology
    • August 19: Introduction to the Course
    • August 21: More Introduction
    • August 26th: Consider Media-ted Arguments
    • August 28th: Media & American Culture
    • November 13th: Hank Green’s An Absolutely Remarkable Thing, Part 3
    • November 18th: Feminism’s Non-Monolithic Nature
    • November 20th: Compulsory Heterosexuality
    • November 25th: Presentation Discussion
    • November 4: Hank Green’s An Absolutely Remarkable Thing, Part 1
    • November 6: Hank Green’s An Absolutely Remarkable Thing, Part 2
    • October 16th: No Class Meeting
    • October 21: Misunderstanding the Internet, Part 1
    • October 23: Misunderstanding the Internet, Part 2
    • October 28: The Internet, Part 3
    • October 2nd: Hauntology
    • October 30th: Social Construction of Sexuality
    • October 7:  Myth in American Culture
    • September 11: Critical Theory
    • September 16th: Social Construction of Gender and Sexuality
    • September 18th: Postmodernism, Part 1
    • September 23rd: Postmodernism, Part 2
    • September 25th: Postmodernism, Part 3
    • September 30th: Capitalist Realism
    • September 4th: The Medium is the Message!
    • September 9: The Public Sphere
  • Science Fiction and American Culture
    • April 10th: Octavia Butler’s Dawn (Parts III and IV)
    • April 15th: The Dispossessed (Part I)
    • April 17th: The Dispossessed (Part II)
    • April 1st: Interstellar (2014)
    • April 22nd: In/Human Beauty
    • April 24: Witch Hunt Politics (Part I)
    • April 29th: Witch Hunt Politics (Part II)
    • April 3rd: Catch Up and Start Octavia Butler
    • April 8th: Octavia Butler’s Dawn (Parts I and II)
    • February 11: William Gibson, Part II
    • February 18: Use Your Illusion I
    • February 20: Use Your Illusion II
    • February 25th: Firefly and Black Mirror
    • February 4th: Writing Discussion: Ideas & Arguments
    • February 6th: William Gibson, Part I
    • January 14th: Introduction to to “Science Fiction and American Culture”
    • January 16th: More Introduction
    • January 21st: Robots and Zombies
    • January 23rd: Gender Studies and Science Fiction
    • January 28th: American Studies Introduction
    • January 30th: World’s Beyond
    • March 11th: All Systems Red
    • March 13th: Zone One (Part 1)
      • Zone One “Friday”
    • March 18th: Zone One, “Saturday”
    • March 20th: Zone One, “Sunday”
    • March 25th: Synthesizing Sources; Writing Gooder
      • Writing Discussion–Outlines
    • March 27th: Inception (2010)
  • Teaching Portfolio
  • Topics for Analysis
    • A Practical Editing Situation
    • American Culture, an Introduction
    • Cultural Studies and Science Fiction Films
    • Efficiency in Writing Reviews
    • Feminism, An Introduction
    • Fordism/Taylorism
    • Frankenstein Part I
    • Frankenstein Part II
    • Futurism Introduction
    • How to Lie with Statistics
    • How to Make an Argument with Sources
    • Isaac Asimov’s “A Cult of Ignorance”
    • Judith Butler, an Introduction to Gender/Sexuality Studies
    • Langdon Winner Summary: The Politics of Technology
    • Oral Presentations
    • Oratory and Argument Analysis
    • Our Public Sphere
    • Postmodernism Introduction
    • Protesting Confederate Place
    • Punctuation Refresher
    • QT, the Existential Robot
    • Religion of Technology Discussion
    • Rhetoric, an Introduction
      • Analyzing the Culture of Technical Writer Ads
      • Rhetoric of Technology
      • Visual Culture
      • Visual Perception
      • Visual Perception, Culture, and Rhetoric
      • Visual Rhetoric
      • Visuals for Technical Communication
      • World War I Propaganda
    • The Great I, Robot Discussion
      • I, Robot Short Essay Topics
    • The Rhetoric of Video Games: A Cultural Perspective
      • Civilization, an Analysis
    • The Sopranos
    • Why Science Fiction?
    • Zombies and Consumption Satire
  • Video Games & American Culture
    • April 14th: Phallocentrism
    • April 21st: Video Games and Neoliberalism
    • April 7th: Video Games and Conquest
    • Assignments for Video Games & American Culture
    • February 10th: Aesthetics and Culture
    • February 17th: Narrative and Catharsis
    • February 24th: Serious Games
    • February 3rd: More History of Video Games
    • January 13th: Introduction to the course
    • January 20th: Introduction to Video Game Studies
    • January 27th: Games & Culture
      • Marxism for Video Game Analysis
      • Postmodernism for Video Game Analysis
    • March 24th: Realism, Interpretation(s), and Meaning Making
    • March 31st: Feminist Perspectives and Politics
    • March 3rd: Risky Business?

Contact Me

Office: Fretwell 255F
Email: atoscano@uncc.edu
Engaging with American Democracy » August 19th: Introduction to Class

August 19th: Introduction to Class

Plan for the Day

  • Introduction and Syllabus
  • Why General Education?
  • Introduction to Rhetoric
  • Democracy/Liberty/Freedom/ETC. quotation:
    “Democracy is the theory that the common people know what they want, and deserve to get it good and hard.”
    –H.L. Mencken. A Little Book in C Major. John Lane Company, 1916, p. 19.

Introduction to Class

Before getting to the syllabus, I want to help you navigate between our Canvas site and the outside-of-Canvas website. This website will have the course notes weekly (usually Sunday nights), and you should follow along with the syllabus to keep up with the reading. If you choose not to read, you will fail.

Why both? Why a website AND a Canvas page. I promise you I’m not doing this to confuse you. You are the immediate audience, but I have colleagues elsewhere who benefit from this resource–and they should thank me more often! The class website has notes for the readings and other topics that you can access from anywhere. Only twice in 19 years has there been a situation where my class website wasn’t available. Therefore, I’m pretty confident in this website’s reliability. Canvas has gotten much better over the years, but there are glitches. All your work will go through Canvas–including the Tests and Exams.

General Education

Let’s figure out what this course is and is not.

  • Read the course syllabus–Read the entire thing
  • General Education Requirement
  • Italian Renaissance–rebirth of Western Civilization, 14th-16th centuries
    • “The new age would be a ‘rinascità’ (‘rebirth’) of learning and literature, art and culture. This was the birth of the period now known as the Renaissance.”
      –History.com
    • Revival of Greek and Roman culture
    • The Age of Exploration
  • The Enlightenment, 17th-18th centuries
    • Science, Curiosity, Reason, Philosophy
    • John Locke–rulers govern by the consent of the governed
    • Jean-Jacques Rousseau–argued against divine right of kings; the people working for the common good

AMDM 1575: Engaging with American Democracy (3 credits) is one of four courses (or transfer equivalents) that fulfill the Foundations of American Democracy Charlotte Core General Education requirement. The official catalog description for all 1575 courses is as follows: 

An examination of issues or concepts related to American democracy, with attention to key historical documents including but not limited to: the Declaration of Independence, the U.S. Constitution, select Federalist Papers, the Gettysburg Address, the Emancipation Proclamation, and Dr. Martin Luther King Jr.’s Letter from Birmingham Jail. Additional texts and topics may vary, depending on the specific section.

AMDM 1575 has been specifically designed to be taught by faculty across the disciplines with no specialized expertise in history or political science. Instead, students are encouraged to critically explore an essential question of American democracy from different perspectives through historical and contemporary texts.

Areas of Focus

Our class’s main Area of Focus will be the first one, but we will touch on the other two as well.

Area of Focus 1: Theoretical Frameworks, Ideals, and Principles of American Democracy

  • Define core principles of American democracy
  • Analyze how core principle(s) of American democracy have been interpreted and redefined over time 
  • Analyze how the principle(s) of American democracy differ from other democratic models

Area of Focus 2: Membership and Inclusion in American Democracy

  • Describe how concepts of citizenship and representation in American democracy have changed over time
  • Explain historical and contemporary challenges to representation in American democracy
  • Analyze diverse perspectives on inclusion in democratic systems

Area of Focus 3: Engagement Methods and Strategies in American Democracy

  • Identify the rights and responsibilities of individuals within American democracy
  • Explain various methods of engaging with American democracy
  • Analyze the effects of individual and collective actions on shaping American democracy

Discussion Posts

You will have ten (10) Discussion Posts this semester. They aren’t every week, so you need to get onto Canvas to see when to do them. You’ll have prompts that should inspire you to respond (in at least 250 words) to the reading from that week. All of these will be on Canvas and due Fridays by 11:07 pm—not midnight but 11:07 pm. You are responsible for doing these prompts AND making sure your response made it to Canvas, so, after submitting, check to make sure it’s there. Again, that is your responsibility. To ensure you don’t suffer from a Canvas glitch, type these responses up in a word processor (MS Word, Google Docs, etc.) and then copy + paste the response into the Canvas text box, which also provides a word count.

What you should do right now is set a weekly reminder for Thursday—giving yourself a day ahead—that alerts you a weekly reflection is due. Yes, they’re due Friday at 11:07 pm, but set the reminder for Thursday. I will not allow make ups. If you email me because you forgot, here’s my response (so you have it in advance):

  • Did you set the weekly reminder I asked you to on 8/19—the first day of class? I will not reopen the weekly prompts. I also don’t accept these responses via email.

Your first prompt is to provide some information about yourself. I already added some information about myself. Because of drop-add still being open, I’m giving you until 8/29 to finish this first one. You’ll also have Discussion Post #1 due next week, so finish this introduction. These Discussion Posts are worth 30% of your grade. Not doing them will hurt your grade. Set that reminder now.

Our Rhetorical Approach

This course will consider the rhetoric of the assigned texts. Specifically, we want to investigate the ways in which the authors/speakers evoke core American values.

Ubiquity of Rhetoric

You’d think that with such a rich history, rhetoric would be introduced to students long before college. Well, it is, but not necessarily as a pillar of Western Civilization. The term comes up when politicians or their critics denounce an opponent’s speech as empty; therefore, “rhetoric” is often associated popularly with “empty speech,” non-contributing verbiage, or fluff.

But the study of rhetoric is much more complicated. Just as each discipline has its own epistemology–the study of knowledge, its foundations and validity– each discipline’s communication has a rhetoric. And rhetoric isn’t limited simply to disciplines: Movements, Social Norms, Technology, Science, Religion, etc. have a rhetoric. I often define such analyses into “rhetorics of…” as common factors surrounding the power or belief in a particular area. In other words, beliefs, attitudes, values, and practices are rhetorics of prevailing social ideology: One’s acceptance of cultural “truth” is based largely on one’s immersion into the culture’s myths and beliefs. Therefore, this definition of rhetoric requires us to recognize the relationship among sender-receiver-mediator. Of course, for our discussion, the “mediator” is culture. There is no concrete, definitive transmission of rhetorically pure communication. Sender and receiver filter the message(s) based on their experiences. Lucky for us, we can locate prevailing patterns in messages because culture mediates them. When doing a rhetorical analysis, you have to ask what are common ways particular ideas are conveyed in a culture. As you read the texts this semester, pay attention to the authors’ use of core principles, such as “freedom,” “liberty,” “pursuit of hapiness,” etc.

A brief Introduction of Rhetoric.

What This Course Is Not

This course takes a rhetorical approach as opposed to a historical or political science approach. That doesn’t mean we won’t discuss history and political factors related to the Government; it just means we’re privileging rhetoric as our method for interpreting core American values.

Vocabulary for Discussing Culture

These are important terms to know when talking about culture and communication. Sometimes we (English professors) use different terms interchangeably, but the definitions below are good for our purposes in this class. They might not be the exact definitions your fields adhere to, but, knowing there are slight differences, allows you to (re)consider how a person from a certain discipline comes to knowledge.

  • Ideology: prevailing cultural/institutional attitudes, beliefs, norms, attributes, practices, and myths that are said to drive a society. Members of a culture (or subculture) aren’t devoid of ideology. Take a look at the OED Online’s 1st and 4th definitions.
  • Hegemony: the ways or results of a dominant group’s (the hegemon) influence over other groups in a society or region. The dominant group dictates, consciously or unconsciously, how society is structured and how other groups must “buy into” the structure. For example, the former Soviet Union was the hegemonic power influencing the communist countries of Eastern Europe during the Cold War.
  • Rhetoric: the ability to perceive the available means of persuasion (Aristotle), or the ways in which meanings are conveyed.
  • Epistemology: “a branch of philosophy that investigates the origin, nature, methods, and limits of human knowledge.”
  • Illusion: “false or misleading representation of reality.”
  • Privilege: (as a verb) to grant something a special right or status; to value something over another. An economist privileges a worldview that believes individuals make decisions based on maximizing self interest.
  • Ambiguity: “doubtfulness or uncertainty of meaning or intention.”

The last word, ambiguity, is extremely important for this type of class. Unlike assumptions of other disciplines, we’re not searching for material to plug into an equation. Most answers will be contextual—they will depend on the situation. Not all ideas are black and white, but we often absorb information from speakers that, rhetorically, present ideas as black and white. You should be ready to leave class with more questions than answers. That doesn’t mean you leave saying, “what was that all about?” Instead, you leave being able to ask smarter questions. A more informed person and one able to deal with ambiguity will be able to ask smarter questions. Remember what Voltaire said:

Doubt is not a pleasant condition, but certainty is absurd. (Voltaire)

Highlights from Introducing American Politics

This is not a required text but a quick way to brush up on “forgotten” aspects of the structure of the United States government. Time permitting, I’ll point to afew aspects of the text.

Everything you ever wanted to know about the government now in a convenient graphic guide. Although I hope this is a refresher for you because you got all this in 8th-grade civics and 11th/12th grade US History/Government, it might be your first time with these particular concepts. Because people invoke the US Constitution, specifically, or laws, in general, a course on rhetoric benefits from having the vocabulary of jurisprudence and the concepts assumed in these texts. Laws are in place because the powers that be need to develop reasonable standards for both identifying our responsibilities and recourses for grievances. They are agreements, often based on tradition, in place to assist in adjudicating disputes that may arise. In the pseudo-democracy (republican, representative) of the United States, representatives develop, debate, and decide what laws should be “on the books,” and the courts interpret those laws and can even nullify a law. The important thing to remember for a class on rhetoric is that laws are based on the societies (and the hegemons of those societies) from which they come. As Locker & Scheele point out, “…governmental institutions…[are] the product of a mutually transformative interaction between state and society. Politics doesn’t happen in a vacuum” (p. 3).

  • p. 6: “A political ideology can be held by an individual or group, but it tends to contain values, understandings, and beliefs about how the political and social world can and should work.”
  • p. 9: “Generally, conservatism centers around preference for tradition and social order, and a distrust of change.”
  • p. 13: “…based on their party affiliation, we can usually make a number of assumptions about their stance on key issues.”
    • Jay Schalin’s “The Decline of the English Department” (p. 15)
  • p. 19: American exceptionalism
    • John Gast’s American Progress (1872)
  • p. 24: In the House of Representatives, the Democratic Party “was the majority party for all but 4 years in a 62-year period (1930-1994).”
  • p. 31: “As we go about our daily lives, our actions are constantly being shaped by political rules and institutions….institutional stickiness—the persistence of an institution even if it no longer provides for optimal outcomes.”
  • p. 34: “…the Constitution itself was shaped by the shared norms and understandings that existed at the time it was written.”
    • But whose? Think hegemony.
  • p. 64: “The type of rhetoric that different presidents use when taking on world challenges tends to reflect both their personal style and how they interpret the state of critical world affairs.”
    • You, personally, might not be persuaded by a political figure because your worldview might be different, but that doesn’t mean there wasn’t an attempt made to influence and audience.
    • There is no communication situation devoid of rhetoric.

Next Class

Let’s get to it! Read The Declaration of Independence for Thursday, 8/21. We might not have gotten to everything today, so we’ll catch up on Thursday.

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